Remember when the New York Times (NYT) started selling off part of its front page to CBS (CBS) earlier this year, generating a brief bit of buzz? The Los Angeles Times does, and now it’s trying to one-up that stunt: Instead of just running an ad on the paper’s front page, it’s running an ad that’s masquerading as one of the paper’s news stories.
Los Angeles Times Outsources Reporting to NBC, and Hopes You Notice
